Daily Jam and Influencer Marketing: A Dynamic Duo
February 24, 2021 9:58 pm
If you’re looking to invest in a beloved restaurant franchise that earns plenty of buzz, Daily Jam is just the concept you’ve been waiting for.
From college students and families to foodies, not many can resist the allure of Daily Jam’s brunch delicacies. In fact, our award-winning Red Velvet Waffles, Bloody Marys and “Bravocado” Toast look almost too good to eat!
Daily Jam’s modern dishes with a twist and attractive brunch cocktails are Instagram worthy. It’s no wonder why our brunch concept earns plenty of media attention and fosters strong influencer partnerships. It’s a match made in heaven!
For example, check out a few of the highlights from our ongoing partnership with social media influencer @uchemedia (90K+ followers). From his video singing the praises of our “fire” dishes to this recent photo featuring the delicious chicken and waffles from our “Flip the Bird” new year promo, we seek out just the right local food enthusiasts to spread the word of our latest and greatest dishes and specials, driving more foot traffic to our doors.
In today’s digital age, it’s all about telling a story – and many have turned to social media and influencers within the last decade to spread that story. From celebrities to micro-influencers (and everyone in between), they’re filling every niche and sub-niche imaginable. Clearly, influencer marketing isn’t slowing down. In fact, Business Insider reports that brands are set to spend an estimated $15 billion on influencer marketing by 2022!
As a Daily Jam franchisee, you’ll have access to a dedicated public relations team who will help foster and facilitate relationships with local market social media influencers and brand ambassadors. These connections are absolutely crucial as the restaurant industry looks to welcome back diners as capacities increase nationwide.
From our appetizing menu to our attractive dining room and outdoor patio, Daily Jam is poised to stand out in the post-pandemic landscape, and we’ll continue to spread the word with our winning influencer partnerships.
Contact us today to learn more about franchising with Daily Jam.